Taylor Swift’s latest album release has reignited a surprising debate: who’s still buying cassette tapes in the digital age? The pop superstar’s decision to offer her new music on the retro format has sent a ripple through the music industry, prompting questions about nostalgia, marketing savvy, and the enduring appeal of physical media. While streaming dominates the landscape, Swift’s move highlights a niche market that’s proving surprisingly resilient.

**A Blast from the Past: Nostalgia and the Cassette Tape Market** The…